To retain new customers in the following summer is really important to follow these principles:
1. Optimize your online store
The best time to capture subscribers is when they have the most contact with your online store, and the two best places to get their attention are your landing page and your checkout.
Your leading page is your presentation, so it is really important to add a communication registry to the header or footer of your site to encourage customers to sign up when browsing your site. It is important to let them know what they will receive after registration, being honest with them. This may be product updates or early acquisition of transactions and promotions.
2. Offer exclusive premium offers, coupons, or discounts
Deals and discounts are good incentives to help turn customers into subscribers. You can add this content to the customer's confirmed mail after purchase or in the communication registry. It's one of the best ways to let them know they will receive rewards, not only can they become subscribers, but also be backers.
3. Add a registration button to all your Social media
Many customers focus on their favorite brands on social media to understand product updates, news, upcoming sales, events, etc. Don't make these channels an opportunity to turn customers into Subscribers - here's an emphasis on your registry.
Its important to keep in mind that after customers accept the marketing of your online store, their email address will be displayed on the customer page of your Shopify administrator.
If you're starting your email marketing strategy, don't waste time: start building your subscriber list from the beginning. Shopify email is a great tool to start building your activities, with a pre-built template library that can be customized and matched to your brand image. You can start sending emails with just a few clicks, as long as you start to grow your subscriber list.
【Source text: by report】
.jpg)