Online store 2.0 is a combination of new features and improvements that greatly expand your ability to customize your online store. With online store 2.0, it's easier than ever to control the layout and aesthetics of your store, giving you more flexibility and access to more data, so you can provide a prominent experience for your customers.
You can customize your online store completely without editing the code With partitions and blocks, you can now personalize every page in your store by adding, rearranging, and deleting content - all without editing code.
Starting in August, business owners will see exciting new themes in the Shopify theme store. These themes will build on the new online store 2.0 platform and use the powerful features introduced at this year's unite conference. If you're a tech whiz, you can update your liquid file to a JSON template file and start using parts and blocks to customize your store.
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