1. e-commerce data platforms
The recommended e-commerce platforms to look at for independent site selection are Etsy, Speedy, and Amazon, as well as some regional local e-commerce platforms and some niche websites for new and exotic products.
(1) Etsy originated from a foreign craftsmen's e-commerce platform, which has more creative and tonal goods, you can refer to learn from.
(2) Speedy sell is a very rich platform, being a good source of inspiration to find new markets and business opportunities.
(3) Amazon is the platform with the largest market share, and the bestseller lists in it can reflect the mainstream consumption habits of the local market.
(4) Other niche sites such as dudeiwantthat.com and grandinroad.com can also be used as a reference.
2. Search trend data
Search engine data on keyword searches is a good indicator of a region's purchasing needs. Keyword data includes two indicators: search volume (market volume) and trend (market direction).
(1) The most commonly used is Google Trends, which is completely free to use and can be used to search around the world for a keyword trend that is up or down, choose to look at 5 years of data can also see the cyclical trend of the keyword. Google Trends has no absolute search volume data for the keyword, but if you use Compare to compare two keywords, you can see the relative volume of the two keywords. the bottom right corner of Google Trends will also recommend related search terms with a high trend, which can expand your thinking.
(2) If you want to see the search volume of keywords, you can use tools such as Ahrefs/Semrush/Google Keyword Planner, you can see the approximate number of keyword searches, such as 10K~100K so.
3. Social media to see the trend
(1) Facebook is the main site of cross-border independent site community marketing, you can search for Facebook posts by searching for product keywords, or keywords + free shipping, or other combination of words, and see the heat and trends through the posts comments and retweet data. In Facebook, you can also go to the Facebook Ads Library via the public page id to see the ads and results of their placement.
(2) On Pinterest, you can check the weekly trending hotlist through the Pinterest Trends page, which makes it easy to see what is trending on the Pinterest platform, and you can also search Pinterest by keywords to find relevant posts to see the trends.
(3) There are many KOLs on Youtube who specialize in sharing all sorts of new and unusual products and shopping shares, from which you can find many interesting products. It is also relatively simple to search directly on Youtube, view relevant videos and follow the podcasters.
【Source text: by report】
.jpg)